A site no one visits is a sad waste
Our new website owners are often surprised that getting prospects to visit their website can be more difficult and expensive than building it was – and that effort never stops.
The fact is that without Search Engine Optimization (SEO) to help searchers find it and without placing your website in front of people wherever they hang out online, your site may as well not exist.
Remember, there are literally Billions of web pages trying to get people’s attention.
Online business is a numbers game. Most commercial sites are lucky to convert 1% to maybe 5% of their visitors into paying customers. That means you need a lot of traffic every day. And that means active and effective marketing, whether local, national or international.
We understand Online Marketing, Niche Market Research and exactly how sales on a web page work. We’d be happy to help you insure that your website doesn’t become a lonely orphan in a vast sea of competing sites.
The lesson here is to plan your Online Marketing Campaign and do your Market Research before planning your website. In particular, good Niche Market Research can locate your site in a niche large enough to be profitable and small enough for you to be effective against the competition.
There are slow, low traffic DIY Online Marketing methods that don’t cost much. With persistence, they can bring success over a matter of many months. And there are expensive methods that get you lots of traffic right away, but could cost most of your profits – or more.
It’s a tricky business, but however you do it, Online Marketing is a must – and we’re here to help.